The Power of Color: What Your Jewelry Palette Says About You

Color is energy. It’s emotion. It’s personality — without a single word. It’s also one of the first things people notice about your jewelry. You can tell so much about someone from the colors they gravitate toward: the friend who always wears turquoise, the person who can’t resist pink, or the one whose all-black outfit always has that single pop of red.

When I started designing jewelry, I didn’t set out to focus on color — it just happened. I found myself drawn to gemstones that felt alive. Over time, I realized how much color connects to emotion and how the stones we wear often reflect something about who we are, or what we need at that moment.

Here’s what your jewelry palette might be saying about you — and why color will always be at the heart of SOLO.

💙 Blue: Calm, Clarity, and Confidence

People drawn to blues often crave peace and balance. Blue stones like turquoise, chalcedony, and lapis are connected to truth, communication, and calm.¹ Blue wearers tend to be grounded and thoughtful — but also quietly powerful. If you love blue jewelry, you probably lead with calm confidence and a strong sense of self.

💚 Green: Growth, Abundance, and Renewal

Green is the color of expansion — it’s tied to nature, abundance, and fresh starts.² Think jade, aventurine, or peridot. Green lovers are usually open-hearted and growth-oriented. You might find yourself drawn to green when you’re starting something new, seeking balance, or just craving that grounded, natural energy.

❤️ Red & Pink: Passion, Joy, and Heart

Red and pink are both heart colors, just expressed differently. Red coral or garnet carries power, strength, and energy — for those who move boldly and speak with conviction. Pink opal or rose quartz, on the other hand, is softer and nurturing — tied to love, compassion, and joy.³ If you’re drawn to these shades, you likely wear your heart on your sleeve (and proudly so).

🤍 White & Neutrals: Clarity, Simplicity, and Strength

People who love white, beige, or neutral stones — like mother of pearl, white onyx, or moonstone — often crave lightness and simplicity.⁴ These colors reflect balance and clarity. They’re perfect for people who want their jewelry to complement rather than compete. Neutrals are quietly confident — they don’t need to shout to be seen.

💛 Yellow & Gold Tones: Optimism and Vitality

If yellow citrine or golden hues call to you, you’re likely drawn to joy, optimism, and self-expression.⁵ These colors remind us of sunlight and creativity — the energy that lifts a room. Gold tones, too, represent abundance and warmth. If you reach for gold often, it’s probably because it feels like you — steady, radiant, and full of life.

🖤 Black: Power, Protection, and Mystery

Those who love onyx, spinel, or obsidian are often deeply intuitive and independent. Black jewelry has edge and confidence; it protects, grounds, and commands presence.⁶ People drawn to black tones tend to be strong-willed and quietly bold — the ones who speak volumes without saying a word.

The SOLO Color Philosophy

Color isn’t random — it’s instinctive. The gemstones you’re drawn to often mirror what’s going on inside you. That’s why every piece I make begins with color. Whether it’s a deep turquoise strand, a flash of coral, or a soft pastel mix, the goal is always the same: to create something that makes you feel something when you put it on.

That moment of connection — when you see the colors, feel the weight of the stones, and sense that spark — that’s the power of color. It’s not just what you wear; it’s how it makes you feel.

Sources

¹ Gemological Institute of America (GIA): “Turquoise and Lapis Lazuli Gemstone Guide.”
² Color Psychology Research: “The Emotional Meaning of Green” (Verywell Mind, 2023).
³ The Crystal Council: “Rose Quartz and Garnet Meanings.”
⁴ The Gemological Institute of America (GIA): “Moonstone and Mother of Pearl Overview.”
⁵ Color Psychology: “The Energy of Yellow and Gold” (Psychology Today, 2022).
⁶ International Gem Society (IGS): “Black Gemstones and Their Symbolism.”